CASE STUDY
water oak dental
Client Since: 2020
Industry: Dental Office
Location: Western North Carolina
Website: wateroakdental.com
Instagram: @wateroakdental
Water Oak Dental is an independently owned, non-corporate dental practice serving Brevard, North Carolina through two locations: Main Street and Gallimore Road. The practice is known for its warm, family-focused care, patient comfort, and a genuinely personal approach to dentistry.
As an ongoing marketing partner, Kayla Leed Creative supports Water Oak Dental with a simple, steady, low-maintenance strategy across social media, website updates, and Google Business Profiles. The goal is reliability over flash—marketing that runs smoothly in the background while the clinical team focuses on patient care.
Water Oak prefers an “autopilot” marketing model: minimal internal involvement, consistent execution, and dependable outcomes.
Trusted Local Care
Water Oak Dental shows up as a warm, professional, independently owned practice—earning trust from families before they ever walk through the door.
Consistent Local Visibility
A steady presence across Google, social media, and web ensures both locations are easy to find when patients search for care.
Autopilot Marketing System
A reliable, low-maintenance marketing rhythm that supports growth without adding work for the clinical team.
Consistent Social Media Management
We manage ongoing content across Facebook and Instagram with a calm, community-centered approach.
Focus Areas:
Friendly, patient-first messaging
Service education and reminders
Provider highlights
Seasonal and holiday communication
Visual consistency aligned with a family-focused brand
Results:
119 posts created in 2025
Facebook follower count: 1,180
Facebook views: 121,900
Facebook page visits: 5,220
Facebook continues to serve as Water Oak’s strongest platform for community connection and patient loyalty.
Google Business Profile Optimization
Google Business is a critical driver of patient discovery for multi-location practices. We manage both profiles with consistent weekly activity and SEO-supported updates.
Main Street Location:
9,779 total views
8,242 Google Search views
1,537 Google Maps views
Top search terms include “dentist Brevard NC” and “dentist near me”
Gallimore Road Location:
3,741 total views
2,941 Google Search views
800 Google Maps views
This consistent visibility keeps Water Oak competitive and top-of-mind in local search results.
Website Performance & Maintenance
Ongoing monitoring and small improvements ensure the website remains accurate, helpful, and search-friendly.
Year-to-Date Performance:
8,900+ total visits (+7% year over year)
7,300 unique visitors
18,000+ pageviews
Strong mix of organic and direct traffic
Healthy on-site engagement and browsing behavior
Both new and returning patients actively use the site to explore services and locations.
Instagram Discovery
Even with minimal posting and limited analytics availability:
2,112 total views in the last 90 days
83% of reach from non-followers
+957% increase in accounts reached
99% of visibility driven by posts
This demonstrates strong organic discovery and a solid foundation for future growth.
Results at a Glance
Water Oak Dental now benefits from:
A stable, trustworthy digital presence
Strong visibility for both locations in local search
Consistent social media activity without internal lift
High patient discovery through Google and social platforms
A well-maintained website that supports trust and decision-making
All growth has been achieved organically, with no paid advertising.
Services Provided
Ongoing Social Media Management
Google Business Profile Management (Two Locations)
Website Monitoring & Content Updates
Messaging & Brand Alignment
SEO-Supported Copywriting
Analytics Review & Forward Planning
Project Impact
Water Oak Dental’s online presence now reflects the same care and trust patients experience in-office.
With consistent support and a dependable system in place, both locations enjoy strong visibility, steady patient discovery, and a digital footprint that simply works—quietly, reliably, and with excellence.